2024: A year of growth, bold moves, and big wins
Company AnnouncementsDeborah EvansAnnual Report, Branding, Marketing, Strategy, Websites, Design, Content, Copywriting, Communication, Non-profit, Storytelling, Fundraising
Editing your own work: The key to effectively communicating your message
Case Study: Supporting efforts toward intersectional and inclusive sex ed
Case StudyDeborah EvansMarketing, Case Study, Strategy, Branding, Design, Inclusivity, Copywriting, Content, Non-profit, Communication, Storytelling, editing, proofreading
Get into the rhythm of posting content that hits
ContentMegan StorozukMarketing, Branding, Strategy, Best Practices, Social Media, Content, Copywriting, Communication, Non-profit, Storytelling, Fundraising
5 tips for overcoming writer’s block
Luminate’s policy on generative AI
The key to conducting an effective interview
StorytellingMegan StorozukMarketing, Branding, Small Business, Strategy, Fundraising, Best Practices, Content, Non-profit, Communication, Copywriting, Storytelling, Donors
Language matters: The words you use are impactful
CopywritingMegan StorozukAnnual Report, Advertorial, Marketing, Branding, Small Business, Strategy, Best Practices, Design, email, newsletter, Content, Copywriting, Inclusivity, Communication, Non-profit, Storytelling, Donors, Blogs, Fundraising
Encouraging millennials and Gen Z to donate
Case Study: Elevating a website to better serve a community’s needs
Steps to a successful brand relaunch
BrandingDeborah EvansMarketing, Branding, Small Business, Strategy, Fundraising, Design, Best Practices, Websites, Copywriting, Communication, Non-profit, Content, Donors, Storytelling
Deborah’s message: Celebrating 2023’s incredible growth and 5 years of Luminate!
Use website copy to build strong connections
8 ways to make your holiday appeal even better
FundraisingDeborah EvansMarketing, email, Strategy, Social Media, Fundraising, Design, Letters, Best Practices, Content, Storytelling, Copywriting, Communication, Non-profit, Donors
How to write appeal letters when there isn't 'One Big Need'
3 ways to make ChatGPT work for you
marketingDeborah EvansMarketing, Branding, Small Business, Strategy, Social Media, Fundraising, Best Practices, Communication, newsletter, Websites, Letters, Content, Copywriting, Non-profit, Donors, Blogs, Storytelling
It’s time to reimagine your annual report
Annual ReportsDeborah EvansAnnual Report, Marketing, Branding, Strategy, Fundraising, Design, Best Practices, Copywriting, Communication, Non-profit, Donors, Content, Storytelling
The problem with using numbers & how to give them meaning
Case Study: Writing to emotionally connect with readers
Case StudyDeborah EvansMarketing, Case Study, Strategy, Fundraising, Letters, Design, Donors, Content, Copywriting, Communication, Storytelling, Advertorial
Is non-profit storytelling really worth it?
StorytellingDeborah EvansMarketing, Strategy, Annual Report, email, Branding, newsletter, Websites, Letters, Best Practices, Content, Storytelling, Social Media, Copywriting, Communication, Fundraising, Non-profit, Donors, Blogs