Appeal Campaigns

Do the words ‘appeal campaign’ cause panic?

Don’t face your next big appeal campaign alone. Luminate works alongside you to create compelling direct mail campaigns that inspire donors to give.

Appeal Campaigns that Drive Giving

For non-profits, direct mail appeal letters are still a very effective way to fundraise.

And that’s because physical mail can do things that digital campaigns can’t. It sits on the counter and acts as a tangible and persistent reminder of your presence, and it even engages the senses, such as touch and smell, to create an emotional connection.

We get it. Crafting the perfect year-end appeal campaign is stressful. So much rides on it. We collaborate with our clients to create appeal letters that inspire donors to give.

  • "Luminate Communications delivered high-quality consultation, content creation, and design services that significantly contributed to the success of our annual appeals.”

    Laura Parsons, DeafBlind Ontario Foundation

  • "They made everything so easy! The direct mail definitely contributed to our revenue success. Because the piece was so well-written, we were also able to use it for our website and social media. So definitely value for money.

    Tessa Derksen, Vernon Jubilee Hospital Foundation

What You Get When You Work With Luminate

Get it all or choose only the pieces that meet your à la carte needs.

  • Physical letter, copy and design (includes reply card and envelopes)

  • Email template

  • Appeal email sequence

  • Post-campaign gratitude email

  • Social media templates

  • Social media posts + graphics

Ready to raise more money?
Let’s chat.