Case Study: Elevating a website to better serve a community’s needs
Steps to a successful brand relaunch
BrandingDeborah EvansMarketing, Branding, Small Business, Strategy, Fundraising, Design, Best Practices, Websites, Copywriting, Communication, Non-profit, Content, Donors, Storytelling
Deborah’s message: Celebrating 2023’s incredible growth and 5 years of Luminate!
Use website copy to build strong connections
3 ways to make ChatGPT work for you
marketingDeborah EvansMarketing, Branding, Small Business, Strategy, Social Media, Fundraising, Best Practices, Communication, newsletter, Websites, Letters, Content, Copywriting, Non-profit, Donors, Blogs, Storytelling
It’s time to reimagine your annual report
Annual ReportsDeborah EvansAnnual Report, Marketing, Branding, Strategy, Fundraising, Design, Best Practices, Copywriting, Communication, Non-profit, Donors, Content, Storytelling
The problem with using numbers & how to give them meaning
Is non-profit storytelling really worth it?
StorytellingDeborah EvansMarketing, Strategy, Annual Report, email, Branding, newsletter, Websites, Letters, Best Practices, Content, Storytelling, Social Media, Copywriting, Communication, Fundraising, Non-profit, Donors, Blogs
How long should it take to produce an annual report?
Annual ReportsDeborah EvansAnnual Report, Marketing, Branding, Fundraising, Strategy, Design, Best Practices, Non-profit, Donors, Content, Communication, Storytelling
Getting your headshot done? 5 tips to help you look your best
marketingDeborah EvansMarketing, Branding, Small Business, Strategy, Social Media, Photography, Best Practices, Content, Communication, Non-profit
Luminate named as the most reviewed content marketer in Canada
Company AnnouncementsDeborah EvansMarketing, Branding, Small Business, Strategy, Best Practices, email, newsletter, Letters, Content, Storytelling, Annual Report, Social Media, Websites, Copywriting, Communication, Non-profit, Donors, Blogs, Fundraising
The power of having professional photos
Case Study: Crafting the purrrfect social media content
Tips for getting the most out of your editorial calendar
StrategyDeborah EvansMarketing, Small Business, Strategy, Best Practices, Content, Copywriting, Communication, Non-profit, Storytelling, Branding
Case Study: Advancing corporate donor engagement
Language matters: An incomplete guide to inclusive and accessible writing
CopywritingDeborah EvansMarketing, Branding, Small Business, Social Media, Best Practices, Inclusivity, email, newsletter, Non-profit, Annual Report, Websites, Copywriting, Communication, Content, Storytelling
Shooting a video? 5 tips to make sure you look your best
marketingDeborah EvansMarketing, Branding, Small Business, Strategy, Fundraising, Best Practices, video, Communication, Content, Non-profit
How to write an effective case study
marketingDeborah EvansMarketing, Small Business, Non-profit, Strategy, Best Practices, Storytelling, Content, Branding, Copywriting, Communication
6 things you need to know when hiring a graphic designer
How to choose the right graphic designer for your project
